Identifying which information is important for your end users and developing a good digital strategy are the basis for all our projects.

In order to achieve this objective, our research phase allows us to advance the project with a clear understanding and definition of what must be achieved, as well as to plan and define all the deliverables correctly.

Having a clear and concise structure for your future website is essential. We must ensure that the user experience is engaging and creative, but also intuitive. During this phase of our process, we will work with you to structure your content and implement any usability guidelines you have established.

We will create an outline of the site using blocks of text and images, as well as calls to action, to create a clickable prototype and get an idea of all the user flows. Once you’re ready to approve the schematics, we’ll move on to the fun part: the creative design!

For each page agreed upon during the discovery phase, we will design custom templates and deliver them to you in the form of an interactive prototype, giving you a true idea of how the website will look and behave.

All of our designs are carefully created to match your brand and stand out from the competition, providing your users with an engaging and refreshing experience.

Once the design for all page templates has been approved, we are ready to start the development phase of the project. Here we will dive into the code to translate the beautiful designs into a fully responsive product, using the right technology for the site. The final product will be presented to you in the form of a beta link and you will be provided with access to the CMS.

We pride ourselves on building lightweight websites that present a high level of sophistication through subtle animations, keeping the user eager to stay on the site longer, but without compromising functionality and intuitiveness.

All of our websites are designed to achieve high search engine rankings. The CMS provides friendly URLs, editable metadata and title tags that are used as a first step to achieve high search engine rankings. This is the technical SEO we set up for your site, which optimizes your website for the crawling and indexing phase helping search engines to access, explore, interpret and index your website smoothly.

We are big fans of data here at XBA. For every website we launch, we make sure to set up Google Analytics to track and measure website performance and user behavior. In addition, our PostRelease customers receive a personalized dashboard with all relevant web statistics.